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As of Internet Explorer 4.0 The ability exists with a combination of style sheets and style filters and / or html
to have images show through text in webpages.

The results are comparable to JPG, GIF, PNG, & FLASH and load MUCH faster and are easier than learning graphic design, and allow for spontaneous, minute tweaking.

They are also read and prioritized by search engines as regular body text (which they are).

In Netscape you will just see the regular text colors as you had made them.

(IE according to reports accounts for 96% of all browser users)
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THE MOST IMPORTANT "STYLE" FILTER IS THE:

CHROMA FILTER

AND SECONDARY FILTERS TO ADD DETAILED EFFECTS COULD BE:

DROPSHADOW
SHADOW
GLOW
WAVE
EMBOSS
ENGRAVE
LIGHT
ALPHA (to add FADING)
ETC....
(as of IE 6.0)

Each Filter comes with many options for very specific effects, and tweaking.

Microsoft keeps adding new filters with every browser upgrade.

CASCADING STYLE SHEETS ARE NECESSARY FOR THE FINE TUNING OF THE TEXT.

font-weight
letter-spacing
word-spacing
font-weight
etc...

-OR-
YOU CAN SUBSTITUTE REGULAR HTML IN SOME CASES.

ADDITIONALLY, JAVACRIPT OR VBS CAN BE ADDED TO MAKE THE TEXT DYNAMIC.

OR FLASH CAN BE PLACED INSIDE OF THE TEXT WITH SLIGHT MODIFICATIONS OF THE CODE!

To add more dynamic effects that are flash-like
"TRANSITIONS" can be used, either on the specific image or text or entire pages:

Additionally, a background image can be used, and text will show through it as well as backgound color.

Barn
Reveals new content of the object with a motion that resembles doors opening or closing.

Blinds
Reveals new content of the object with a motion that appears to open or close blinds.

CheckerBoard
Reveals new content of the object by uncovering squares placed like a checkerboard over the original content.

Fade
Reveals new content of the object by fading out the original content.

GradientWipe
Reveals new content of the object by passing a gradient band over the original content.

Inset
Reveals new content of the object diagonally.

Iris
Reveals new content of the object with an iris effect, similar to the opening of a camera aperture.

Pixelate
Displays the content of the object as colored squares that take the average color value of the pixels they replace. This filtered display can be used as a transition.

RadialWipe
Reveals new content of the object with a radial wipe, like a windshield-wiper blade.

RandomBars
Reveals new content of the object by exposing random lines of pixels.

RandomDissolve
Reveals new content of the object by exposing random pixels.

Slide
Reveals new content of the object by sliding sections of the image into place.

Spiral
Reveals new content of the object with a spiral motion.

Stretch
Reveals new content of the object with a stretching motion to cover the original content. One option resembles a cube rotating from one face to another.

Strips
Reveals new content of the object by moving successive strips into place, like a diagonal saw blade passing across the original content.

Wheel
Reveals new content of the object with a rotating motion, like spokes of a wheel covering the original content.

Zigzag
Reveals new content of the object with a forward and back motion that moves down the object.

Each Transition comes with many options for very specific effects, and tweaking.